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Notes from the build.

Founder-voice writing about WhatsApp-native AI, GCC SMBs, and the long way to product-market fit. Published when there’s something to say.

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Why WhatsApp is the operations layer for GCC SMBs

96% of UAE smartphone users are on WhatsApp. Your team already lives there. Building anywhere else means asking them to move.

Vikram Dulani12 May 20264 min read
  1. 8 May 2026

    The two-step rule: why Tia never auto-posts to your books

    AI is right enough to be useful and wrong enough to be dangerous. The two-step rule keeps the human where it matters — and ships value everywhere else.

    Vikram Dulani5 min read
  2. 2 May 2026

    What we learned running our own books for 18 months

    Before we built Taskezy, we ran Home AI on the same broken-record finance stack as everyone else. Here's the receipt.

    Vikram Dulani6 min read